If one has read about or studied the intricacies of search engine optimization, one has likely happen upon the term “backlink” at least once. For those currently expanding their knowledge on SEO, it is reasonable to wonder what backlinks are, and these are crucial. Backlinks have become so essential to the stretch of search engine optimization that these now carry some of the building blocks of good SEO. As such, the number of backlinks is an indication of the importance or popularity of a website.
These are to be treated with importance because most search engines will give credit to websites that contain an ample amount of high-quality backlinks. When search engines determine the relevance of a site to a keyword, what is most likely considered is the number of good inbound links, the site has. That said, one should not be satisfied with merely getting inbound links, but instead, focusing more on the quality of these.
What Are Comment Backlinks?
Comment backlinks are made for the website or blog by commenting on other blogs and websites, hence its name. Creating a backlink is a part of off-page SEO, and there exist comment types that are frequently sought after by webmasters. The most common type is the simple backlink, which is used when linking one’s name and is enabled by most websites.
There is also a plugin called “CommentLuv,” which compels readers to leave comments on a blog. This kind is a win-win situation for both the person who comments and the blog owner. Since readers create comments to get a high-quality link back to their site, this allows the blog articles to receive more feedback in return.
What Are Contextual Backlinks?
Contextual backlinks, on the other hand, are links found in the content of the webpage. These help search engines develop relevancy factor for linking and linked pages. Since it is not a good idea to have all the information on one webpage, the better path is to divide huge chunks into smaller parts. Now, these parts can be linked internally using prime keywords to help optimize them.
Moreover, contextual backlinks also impact the trustworthiness of the webpage. Linking to other sites and sources mean the owner cares enough to provide users the right information. Unlike comment backlinks, contextual backlinks are the more critical SEO strategy because these can make or break the reputation of the site.